David S. Rose
Shift Happens
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In Gaurav Marya’s, author of Franchising and Take Charge, third book, “It Takes Two To Tango”, which builds a case for how we have emerged into a customer dominated, shape-shifting world, there’s a mention of Karl Fisch’s “Shift Happens” video that sets up the premise behind the changing world demographics and the technological shift. Let’s read what it is all about: