Launching Your Restaurant
Launching Your Restaurant.
The Greek philosopher Aristotle in his classic book Politics quoted a proverb – “Well begun is half done.” The launch of operations in the restaurant business epitomises this saying. Reputation matters more than anything else in the restaurant business. Reputation is built on how past performance is perceived by people.
A Call to Action! (Book Review)
Lean In
How to unlock the potential of women entrepreneurs
Author Sheryl Sandberg
Publisher W H Allen
Price: 499
Is to have a purpose behind your business important?
Is to have a purpose behind your business important?
It is a simple question, really. To ask yourself the Why behind your business than the What. When Maggi launched the ‘Atta’ version, it changed its brand slogan to ‘Taste Bhi, Health Bhi’. Although it did not come soon after the ‘maida’ version, which was the original and sold and loved as much as any comfort food around the world, it came after the health conscious took a backseat as started labelling it as fast food.