If you believe that entrepreneurs are simply risk takers, you are wrong. If they had been perpetual risk takers they wouldn’t make for great success stories. They are known for their ability to take “calculated” risks, and also for designing “contingency plans” or alternative plans of action to a risky business situation. It is important for budding entrepreneurs to learn from the great successes of established business enterprises the ability to view risk as not negative but incredibly positive.

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