HOTLINE NO'S. 09310185550, Email: expo@franchiseindia.com
Mr. Sid Shah,
President, The Wild East Group
Sid Shah is Founder of The Wild East Group, a firm which exclusively builds new business opportunities for a portfolio of leading celebrity, sports, and corporate brands in India. Their clients include Hrithik Roshan, Yash Raj Films, Kolkata Knight Riders, Paul Frank, Playboy, and Times of India. Previously, Sid was a Director of Business Development at Brand Sense Partners, and a Manager in Deloitte's Strategy and Marketing Practice. Additionally, he frequently guest lectures at Harvard Business School, Wharton, Kellogg, LBS, and UCLA and is a frequent contributor to Brandchannel, Retailer Magazine, Tota Licensing, amongst other brand related publications.
National pride, or the spirit that binds us together as a
collective soul, does not have a permanent home in our
hearts and mind. For most of us it responds to the
stimulus of a cricket match, on national holidays or
situations of armed conflict. Most of the times we are
filled with mixed emotions.